For those who didn’t see it, Stefan has a new Kindle out. It is a dissection of argument, and the virtues it has in creating, maintaining, and restoring civilization.
What I found amusing is his review section, which is almost entirely five star reviews, and one star reviews. As you go through them, you see all the five stars are purchasers, and all the one stars are people who never even read it.
The funny thing is, I have never seen any marketing strategy as effective as having that on your book page. I immediately bought a copy and will put up a review when I am done with it. Apparently, judging from the sales rank, I am not alone in thinking that way. He was at about 500 when I saw it, while Evopsych hovers around 100,000.
If I ever wrote another book, I would actually pay to have stupid one star reviews, because not having those is probably a good indicator that what the person says is not going to be of any use against the greatest threat humanity faces these days – amygdala-addled leftists.